HR Value Proposition
Where should HR focus more - on internal customers, business partners or external vendors .It’s a catch -22 situation which many HR teams are unable to crack, some just can’t figure out the areas the top areas of priority. They continue to be driven by change, rather than playing the change agent role. Dave Ulrich has called on HR to be more in tune with business issues to deliver real value. Speaking at a Pricewaterhouse Coopers (PwC) annual international conference based in Rome, Ulrich told more than 400 HR practitioners to focus on outcomes - ie, what they deliver for their organisation and key customers, rather than what they do inside. He urged HR to have an opinion on external changes in technology, economic trends and demographics, and to understand their chief executive's expectations of the business. "The challenge in HR is not what we do, but what we deliver how we add value," he said. "For decades we have been too focused on what we do. The world of HR ...