Strategic Planning in Uncertain Times
Strategic planning becomes a daunting nightmare in challenging economic times. Anticipating change and creating framework for future growth needs in depth understanding of trends which can indicate future changes with fair degree of certainty. Mckinsey article has few tips on planning during these transitioning times. Be realistic about scenario planning In a highly uncertain environment, the advantages of scenario planning are clear: since no one base case can be regarded as probable, it’s necessary to develop plans on the assumption that several different futures are possible and to focus attention on the underlying drivers of uncertainty. Senior executives outside the strategic-planning group—even those accustomed to developing scenarios—may find the diversity and complexity of this year’s scenarios bewildering. It’s critical to bring such executives into the process early: for example, by kicking off the planning process with a scenario-development exercise involving the full sen...